ExMP: Marketing

CCIFER
Ethos House, Calea Floreasca 240B, Bucharest

Langue : English

Date limite d'inscription :
Vendredi 7 Juin 2019 - 18H00

Tarif :
This module is part of the Executive Management Programme (ExMP).
To register only for this module (2 days), the price is 900 Eur +VAT.

The 5th module of the Executive Management Programme (ExMP) is Marketing.

 

The focus of the course is the examination of the essential concepts, theories, models and
frameworks of marketing in a business to business context. The objective is to develop the
competences and the necessary knowledge to a company manager who is exposed to
marketing issues/decisions, outlining as well the marketing management differences, according to the sector and segments of customers.
The course adopts a managerial and decision-making oriented perspective.

The "Marketing" module is part of the Executive Management Programme ExMP, but you can register for this module individually in the limit of a small number of places.

ExMP aims to provide a "helicopter view" of the main managerial discipline and equip participants with a strategical understanding of the driving forces of the business environment.

Language: English

Date and place: 21-22 June 2019, 9h00-18h00 at CCIFER (Calea Floreasca 240B, 3rd floor, Bucharest).

For more details about the cost and registrations, please contact us at formari[a]ccifer.ro

 

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