ExMP: Marketing

CCIFER
Ethos House, Calea Floreasca 240B, Bucharest

Langue : English

Date limite d'inscription :
Vendredi 7 Juin 2019 - 18H00

Tarif :
This module is part of the Executive Management Programme (ExMP).
To register only for this module (2 days), the price is 900 Eur +VAT.

Les inscriptions ne sont pas encore autorisées pour cet événement.

The 5th module of the Executive Management Programme (ExMP) is Marketing.

 

The focus of the course is the examination of the essential concepts, theories, models and
frameworks of marketing in a business to business context. The objective is to develop the
competences and the necessary knowledge to a company manager who is exposed to
marketing issues/decisions, outlining as well the marketing management differences, according to the sector and segments of customers.
The course adopts a managerial and decision-making oriented perspective.

The "Marketing" module is part of the Executive Management Programme ExMP, but you can register for this module individually in the limit of a small number of places.

ExMP aims to provide a "helicopter view" of the main managerial discipline and equip participants with a strategical understanding of the driving forces of the business environment.

Language: English

Date and place: 21-22 June 2019, 9h00-18h00 at CCIFER (Calea Floreasca 240B, 3rd floor, Bucharest).

For more details about the cost and registrations, please contact us at formari[a]ccifer.ro

 

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