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Nhood reports robust 2025 leasing performance: Romania emerges as a strategic growth hub for international retail expansion
Over 600 million visitors and rising indicators across all of European markets, last year
Bucharest, 02 April 2026 – Nhood, an integrated real estate services and solutions company present in Europe and Africa, has accelerated the transformation of the 464 shopping centers it manages in Europe into true multi-use destinations, attracting major international brands and integrating new local services. This strategy is resulting in improved performance compared to 2024: 600 million visitors, 1,215 leases signed (+15% vs. 2024), and an occupancy rate of 95% across Europe.
In Romania, the centers managed by Nhood welcomed 13 new retail brands and 21 new concept stores, including Rituals, Secom, Smyk, D’s Damat, Cropp, Daar and Action, confirms the positive dynamics of the local retail ecosystem. A major destination in the country, the Coresi Shopping Resort strengthened its appeal through major openings, including Oysho, H&M, Waikiki, dm, Benvenutti, Pizza Hut, Lego and CCC.
Nhood’s Retail & Specialty Leasing team in Romania continued the transformation process of the commercial assets managed for clients, managing projects in 20 shopping centers with a total area of over 177,000 sqm GLA. The year 2025 was marked by a sustained pace of activity, resulting in over 14,000 sqm leased through 185 signed transactions and 23 new stores opened.
One of the main deals in leasing of the last year for Nhood was the inauguration of Joy Park, the largest indoor amusement park in Prahova. The project includes 3,100 sqm dedicated to entertainment in a total area of 13,000 sqm and reflects the increasingly clear direction of developing leisure areas.
Overall, the shopping centers managed by the company in Romania attracted over 71 million visitors in 2025, the highest level recorded so far.
"The Romanian market remains exceptionally attractive for major international retailers and brands looking to expand within the region. At Nhood, our role goes beyond the classic area of space leasing. We offer complete consultancy in the retail and leasing area, from identifying opportunities and optimizing commercial layout, to repositioning the tenant mix and managing complex negotiations. The results of 2025 confirm that combining an international perspective with local expertise allows us to increase the value of assets and improve the visitor experience”, stated Mihaela Petruescu, Country Director for Property Services Romania & Poland at Nhood.
Nhood, a major player in the transformation of European shopping centers
In 2025, Nhood's teams led ambitious transformation projects in each of their European markets.
The France-Luxembourg region had an exceptional year in 2025, surpassing 429 leases signed (+22% compared to 2024) and an occupancy rate of 95%. The rental reversion rate also increased by 7.9% over the period. Ten new group partnerships were established, representing 94 leases, a total retail space of 17,781 m², and €11.7 million in rental income. These results illustrate the ability of Nhood's property management and leasing teams to attract both leading brands like Zara, Celio, Jack & Jones, Undiz, and Normal, and new entrants such as Legami and Lego, which have opened stores in the Aushopping shopping center in Noyelles-Godault, as well as Ladurée and brands like Cabaia, Subdued, Mango, and Oakberry in La Cloche d'Or, Luxembourg.
In Portugal, premium brands such as Swarovski and Scalpers enabled the strategic repositioning of several locations, including the Alegro Alfragide and Forum Montijo shopping centers. The shopping centers managed by Nhood in this market achieved an average occupancy rate of 99% in 2025, allowing them to fully fulfill their role as local hubs for the community.
In Italy, in 2025, Nhood's teams managed 1,097 specialized leasing operations and 362 general leasing operations (renewals, relocations etc.), 20% fewer vacancies compared to 2024, and secured 10 new mandates. These include the modernization of the outdoor spaces and restaurants at Etnapolis, as well as the arrival of new brands (KiK Italia, Doppio Malto, Sinsay), new openings at Merlata Bloom Milano to reach the center's maximum occupancy rate (Thai Gourmet, Cotton & Silk, Tosca, Dream Creative), and the openings at Grande Sud of Flying Tiger Copenhagen, ZARA, SEPHORA, and Rossopomodoro, which will be completed in 2026 with the opening of Primark and a completely renovated customer journey.
In Spain, Nhood continues to strengthen the attractiveness and stability of its retail assets through a consistent leasing strategy. In 2025, a total of 160 leasing transactions were completed, including 46 new leases and 114 renewals, reflecting sustained commercial performance in line with the previous year. Key brands such as Maison du Monde, Nike, IKEA, MGI, Primor, and Vezzo have contributed to strengthening the assets' retail mix, supporting both continuity and diversification of the offering. Furthermore, a significant milestone was reached with the agreement signed with investor MCORE for the development of the new Colmenar Viejo Retail Park in Madrid. Nhood Spain is leading both the initial development and the marketing of the project, which will host major brands such as MediaMarkt, Decathlon, and Kiabi, among others. This project demonstrates Nhood's ability to deliver large-scale retail developments while creating value for investors and local communities, building on the success of the Vialia Estación shopping center development in Vigo.
In Poland, Nhood's teams led the redevelopment of former hypermarket spaces, securing leases for a total of over 11,000 m². A major milestone was the signing of a 3,300 m² agreement with Decathlon, marking the largest lease transaction of the decade. The success of this leasing strategy is further demonstrated by the arrival of several leading brands, including HalfPrice, IKEA, Pandora, and Mr.DIY. Moreover, during the sale process of eight assets, the company successfully converted over 200 lease agreements from PLN to EUR, representing a total value of over €6 million.
“Shopping centers are evolving into true multifunctional destinations where retail, services, healthcare, and experiences seamlessly integrate. By 2025, we had accelerated this transformation across Europe, with over 400 contracts signed in France, significant expansions in Italy, and complex retail redevelopments in Poland. In Portugal, the partnerships with Primark and Clínica da Luz clearly reflect this vision. Our strength lies in our long-standing retail DNA, which allows us to combine the perspectives of both owners and retailers. By fostering knowledge sharing across markets, we can deploy solutions at scale that create lasting value for brands, owners, and consumers,” says Ganna Koryagina, International Head of Leasing at Nhood.
For Nhood, value lies in usage
After five years of activity, Nhood's Property Management teams manage 464 assets for their clients across 11 countries, representing 27 million square meters and attracting 608 million visitors annually. The 2025 acquisition of SCC France, a long-established player in the sector, allowed Nhood to consolidate its presence in the third-party accounts market and expand its service offering across Europe.
For Nhood, an asset's value is primarily measured by its usage, hence the expansion of its offering into new verticals: Offices, Logistics, Food & Beverage through Tomorrow Food, a specialist in F&B, Real Estate & Hospitality consulting, and digital twins through Stereograph.
"Our business is no longer about managing square meters: it's about orchestrating the overall performance of a location." "In five years, we have shifted property management from a focus on asset management to a focus on usage, and it is this transformation that creates lasting value for our clients," concludes Manuel Teba, Managing Director Property Management.
About Nhood
Nhood is an international real estate solutions operator committed to urban regeneration.
It supports landlords, municipalities, and investors in the sustainable transformation of their assets and environments, relying on an integrated services platform.
As an assembler of expertise, Nhood operates across the entire real estate lifecycle - from strategy to operations: advisory, design, development, placemaking, operational management, and value enhancement. Its 1,600 employees manage €17.3 billion in assets across nearly 1,000 sites in Europe and Africa on behalf of more than 300 clients. They develop mixed-use, value‑creating projects that are rooted in local dynamics, where retail, housing, offices, leisure, hospitality, digital infrastructure, and new urban uses coexist.
Driven by a triple-impact approach - People, Planet, Profit - Nhood works every day to create “better places”: useful, vibrant, and desirable. www.nhood.com
